Marketing

1st August 2018

Should I Use a Marketing Agency?

If you own a small to medium size business, you undoubtedly spend time searching online for helpful tricks and tips to help you master your company’s […]
11th July 2018

8 Hot Summer Marketing Tips to Combat Summer Slowdown

For many businesses, summer tends to slow down and revenues decrease. Don’t panic! Take advantage of the slower pace in your business and get some of […]
20th July 2017

The Importance of the Human Touch in Programmatic

Automation is currently the word on everyone’s lips – and our industry has arguably experienced some of the most seismic changes thanks to new intuitive data […]
13th July 2017

Marketing Tips for Bespoke Businesses

It’s one thing to run a business that sells bespoke products or services and another thing entirely to run it successfully. How can marketing teams and […]
12th July 2017

Mobile marketing set to grow in the UK

There are now 80 million active mobile phones in the UK. According to a white paper by Textlocal, a leading UK SMS marketing platform, 37 million […]
10th July 2017

The hidden risks of influencer marketing

Influencer marketing is a popular tactic for many of the world’s biggest brands. It’s no wonder really – research shows that 92% of consumers turn to people […]
7th July 2017

8 Signs it’s Time for a New Website

Your website is usually a consumer’s first encounter with your company. You may be offering killer products and services, but if you’re casting a horrible impression, […]
4th July 2017

What Is Promotional Mix? How Does It Impact Marketing?

What is a Marketing Promotional Mix? The promotional mix refers to one of marketing mix’s 4Ps and consists of advertising, public relations, personal selling and sales […]
3rd July 2017

3 Ways to Rethink your Promotional Marketing

Walk into most marketing conferences and you’ll see a sea of branded goods. Entire stands, pens, USBs, customer feedback surveys, all jostling for space and attention. […]