Email Marketing

2nd October 2016

How to Plan & Execute Effective ‘Welcome’ Emails

How successful are your ‘welcome’ emails? On average, ‘welcome’ emails receive an unusually high open rate of 50% — making them86% more effective than newsletters. These emails are […]
19th September 2016

Four things email marketers should do to get noticed in their company

Email marketers are, in my experience, pretty awesome people. They are the unsung heroes of digital marketing departments. And yet, they’re often ignored when bigwigs talk […]