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22nd December 2016
22Dec
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How to get the most out of your data this Christmas

The John Lewis advert is out, the mince pies are on the shelf and Wizzard is on repeat –  its official, Christmas is well on its […]
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21st December 2016
21Dec
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Building an integrated customer engagement strategy

There is always talk of brands being almost blind to the opportunities that their customers pose through their habits. This is reinforced by increasing demand from […]
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20th December 2016
20Dec
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Why you need to get more creative with your digital marketing

Marketing in today’s fast-moving, interconnected world is marketing at speed. It requires a proactive and opportunity-driven attitude. However, that doesn’t mean you can, and should, jump […]
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19th December 2016
19Dec
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Why a Website is Still Your Most Important Piece of Marketing Collateral

With so much talk of virtual and augmented reality, experiential content and digital solutions, it’s easy for marketers to think a fantastic brand can only be […]
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18th December 2016
18Dec
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What digital investments you need to make next year?

Tech giants such as Uber have expanded their offering with the launch of UberEats, and some famously digital-only brands have made a U-turn and set up […]
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16th December 2016
16Dec
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How to Plan a Seasonal Marketing Campaign: A 5-Step Guide

Seasonal events and celebrations present different opportunities for different business sectors. For many brands, seasonal opportunities are huge and often the most commercially critical times of […]
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15th December 2016
15Dec
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How marketers can address the social media skills gap?

We all know that the rise of social media has revolutionised marketing and changed how businesses market themselves to, and engage with, customers. However, the rapid […]
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13th December 2016
13Dec
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Are You Paying Enough Attention to Content Design?

Content-slingers and marketers can be fantastic at leading a horse to water. But if the water is cloudy, mildly fetid, or smells a little strange, there’s a strong […]
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12th December 2016
12Dec
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Why Your CRM is an Integral Part of Your Digital Strategy

Did you know that 90% of the data in the world today has been created in the last two years? It’s at the heart of everything […]
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